Press Releases

In the face of post-demographic consumerism, advertising agencies have invested heavily in research and focus groups to ensure they deliver brand strategies that hit the mark and meet briefs from clients. Supporting brand disciplines have done the same and it was only last year that it became evident which brands had included tactical campaigns to communicate directly with the Millennial market.

The Brand Council South Africa (BCSA) is proud to present a hard hitting, thought provoking day unpacking a few of the most significant issue facing our industry and country at the moment.

At the end of 2015, a new Board was elected for the Brand Council South Africa (BCSA). Leigh-Anne Acquisto was voted in as Chairperson and Sbu Manqele as Vice Chairperson.

Brand Council South Africa is fortunate that it can draw on so many seasoned industry professionals from within its ranks to periodically freshen and renew its leadership team.

The 2013 Brand Barometer survey found that 80% of brand influencers believe that brand marketing is not taken seriously in South African boardrooms.